WNBA viewership increases, but does its coverage?

Women’s sports have constantly struggled to gain coverage on national television. This is an issue that extends across all women’s sports. The men’s teams are simply seen as “more valuable” on a given platform such as ESPN. Therefore, they are given the appropriate amount of airtime for people to become fans and invest in the team they are watching. A study conducted by USC and … Continue reading WNBA viewership increases, but does its coverage?